The SAP Benchmarking program was launched in the end of 2004 as a forum to exchange metrics and best practices. The Program covers 20 processes, with 1600+ participants from over 1,000 companies who leverage the program to:


- Build a Business Case for change

- Compare performance to leading companies, industry peers, and between regions/divisions

- Assess Value Realization, year-over year

- Prove Success

Sales Effectiveness:

Our current benchmark on Sales Effectiveness examines the effectiveness of your sales force based on company financials, key performance metrics and sales enabling processes. We believe that the success of your sales team depends upon its ability to acquire and cultivate profitable relationships with customers. To achieve these objectives, your sales professionals must be equipped to be both efficient with their time and effective in their actions.

To know where your company compares on these metrics, click here to register for a CRM benchmark.




Sample Metric
Channel Management:

Our current benchmark on Channel Management examines the effectiveness and efficiency of the Channel Management function based on company financials, key performance metrics and IT maturity levels. Enhancing business performance and operational efficiency by enabling key collaborative processes within an organization or among partners in the ecosystem have been major objectives of technology investments.

To know where your company compares on these metrics, click here to register for a CRM benchmark.



Sample Metric

Customer Contact Center:

Our current benchmark on Customer Contact Center examines the effectiveness and efficiency of the Contact Centers based on company financials, key performance metrics and resulting customer satisfaction. We have found that a single 360 view of the customer coupled with a consistent experience across interaction channels have been major objectives of technology investments.

To know where your company compares on these metrics, click here to register for a CRM benchmark.





Sample Metric



As a participant in the SAP Benchmarking initiative, your organization will receive a complimentary, customized report comparing your company's performance to other survey participants. Click here to download a sample Executive Summary.